Maintaining your data over time

Maintaining Your Data Over Time

Publishing your catalog is just the start. Keeping your data current ensures that designers always see accurate specs, up-to-date images, and valid product links—especially important for evolving product lines or seasonal changes.

This section covers how to efficiently maintain your catalog, track product engagement, and update only what’s needed—without rewriting your entire dataset.

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🔄 How to Keep Your Catalog Up to Date

Canoa supports two maintenance workflows:

✅ Option 1: Manual CSV Re-Upload

Ideal for occasional updates or smaller teams.

• Update your existing CSV and re-upload via the Brand Dashboard

• Any row with a matching SKU will be overwritten with new data

• SKUs not included in the upload will remain unchanged

• You can remove products by unpublishing or omitting them from future uploads

⚠️ Avoid creating duplicates: always use matching SKUs for updates.

🔁 Pro Tip: Use the Exported CSV for Delta Updates

After your initial upload, download your catalog from the Dashboard. This exported CSV will include a Canoa Product ID column—a unique internal identifier.

By using this file as your source of truth:

• You gain access to precise, record-level updates

• You can edit only the rows you want to update, rather than re-uploading your full catalog

• You reduce the risk of overwriting or duplicating content

📁 Exported CSVs are the safest way to maintain long-term data integrity on Canoa.

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✅ Option 2: Live API Sync (Advanced)

For large or frequently changing catalogs, consider syncing directly with your database.

• Use the Canoa API to automate updates in real time

• Perfect for dynamic pricing, variant toggles, or inventory visibility

• Contact [e-mail] to get started

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📤 Exporting Your Current Catalog

To retrieve your existing products and their Canoa-assigned IDs:

1. Visit your Brand Dashboard

2. Open the Catalog tab

3. Click the three-dot menu (top right)

4. Select Export as CSV

This file can now act as your master copy for ongoing edits and reuploads.

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📊 Monitor Performance Using Your Tools

If you've configured backlinks, you can track how designers engage with your listings using your preferred analytics tools.

Measure:

• Click-through rates

• Page engagement metrics

• File download rates (e.g., spec sheets, DWGs)

• Goal conversions (e.g., contact forms)

Use that feedback to:

• Refine copy and tags

• Optimize destination links

• Phase out or repromote products

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🧹 Maintenance Best Practices

• Audit and re-upload product data quarterly or seasonally

• Keep images and downloadable assets live and accessible

• Validate that all external links still resolve

• Unpublish discontinued or outdated SKUs as needed

• Use consistent field formatting to prevent sync errors